March 5, 2010
In this episode, we talk through why being unique can be such a drain on a small business. Small businesses should be unique when it comes to their core offering and they way they address the marketplace, but when it comes to the non-core activities, they should be conforming to best practices and seeking out [...]
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February 17, 2010
In this episode, we unveil the concept as we emerge from stealth mode. The video is basically a trial run for a pitch to investors later this week through the Founder Institute. Importantly, though, we aren’t raising money at this stage, just raising awareness. I would love to hear your thoughts. Comment away! Transcription: I [...]
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